Effective Date: March 17, 2026 | Last Updated: March 17, 2026
The Good People Farms (“The Good People Farms,” “we,” “us,” or “our”) respects your privacy and is committed to being transparent about how we collect, use, disclose, and protect personal information.
This Privacy Policy applies to personal information collected through thegoodpeoplefarms.com and any related websites, pages, forms, communications, and online services that link to this Privacy Policy (collectively, the “Site”).
By using our Site, you acknowledge the practices described in this Privacy Policy.
1. Information We May Collect
A. Identifiers
Examples may include your name, email address, phone number, IP address, online identifiers, and similar information.
B. Customer Records and Contact Information
Examples may include information you provide when you fill out a form, request information, sign up for emails, contact us, or make a purchase.
C. Commercial Information
Examples may include records of products or services viewed, purchased, considered, or requested.
D. Internet or Other Electronic Network Activity
Examples may include browser type, device type, operating system, referral URLs, pages visited, click activity, approximate location based on IP address, and interactions with our Site, emails, or ads.
E. Communications
Examples may include the contents of messages you send to us, responses you provide, customer service communications, or inquiry submissions.
F. Preferences and Inferences
Examples may include your marketing preferences, shopping interests, and information we infer from your interactions with the Site in order to improve content, services, and user experience.
G. Sensitive Personal Information
We do not seek to collect sensitive personal information through the Site except where reasonably necessary, legally required, or voluntarily provided by you. If we do collect sensitive personal information, we will use and disclose it only as permitted by applicable law or as otherwise disclosed to you.
2. How We Collect Information
- directly from you, when you submit forms, contact us, sign up for communications, place an order, or otherwise interact with us;
- automatically, through cookies, pixels, analytics tools, server logs, and similar technologies;
- from service providers who help us operate the Site and business functions;
- from advertising, analytics, ecommerce, and social media partners; and
- from publicly available sources or other lawful third-party sources.
3. Why We Collect and Use Personal Information
- operate, maintain, and improve our Site;
- respond to your inquiries and provide customer support;
- process transactions and fulfill requests;
- send transactional or administrative communications;
- send marketing or promotional communications where permitted by law;
- personalize content, website features, and user experience;
- analyze traffic, usage, and trends;
- detect, prevent, and address fraud, security incidents, or technical issues;
- comply with legal, regulatory, contractual, and compliance obligations; and
- protect our rights, property, safety, and the rights, property, and safety of others.
4. Cookies and Similar Technologies
We use cookies and similar technologies to operate the Site, remember preferences, analyze traffic, measure marketing performance, and improve user experience. For more information, please review the Cookies Policy available on the Site.
5. How We May Disclose Personal Information
- service providers and contractors that help us operate our business and Site;
- website hosting providers, ecommerce platforms, payment processors, and technology vendors;
- analytics, advertising, and marketing partners;
- customer communication and email service providers;
- professional advisors, such as legal, accounting, or insurance professionals;
- government agencies, regulators, law enforcement, or other parties where required by law; and
- parties involved in a business transaction such as a merger, acquisition, financing, reorganization, or asset sale.
We may also disclose personal information when necessary to enforce our terms, protect our business, investigate potential violations, or respond to lawful requests.
6. Sale or Sharing of Personal Information
We may use third-party analytics, advertising, remarketing, or similar tools that involve the disclosure of certain personal information or online activity information. Under California law, some of these disclosures may be considered a “sale” or “sharing” of personal information. Where required by applicable law, we provide users with the ability to opt out of such sale or sharing.
If your browser sends a legally recognized opt-out preference signal, such as Global Privacy Control, we will process that signal as required by applicable law.
7. How Long We Keep Information
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide requested services, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods may vary depending on the type of information and the reason it was collected.
8. Your Choices
A. Marketing Emails
You may opt out of receiving promotional emails from us by using the unsubscribe link in those emails or by contacting us at [email protected].
B. Cookies
You may manage cookies through your browser settings and, where available, through our cookie banner or cookie preference tool.
C. Communications
You may contact us to update or correct certain information you have provided.
9. California Privacy Rights
- access to the categories and specific pieces of personal information collected about you;
- information about the categories of sources from which personal information is collected;
- information about the business or commercial purposes for collecting, using, disclosing, selling, or sharing personal information;
- information about the categories of third parties to whom personal information is disclosed;
- deletion of personal information, subject to legal exceptions;
- correction of inaccurate personal information;
- to opt out of the sale or sharing of personal information;
- to limit the use or disclosure of sensitive personal information, where applicable; and
- not to receive discriminatory treatment for exercising applicable privacy rights.
To submit a privacy request, contact us at [email protected] or through thegoodpeoplefarms.com and use the subject line “Privacy Request.” We may need to verify your identity before processing certain requests, as permitted by law.
10. Children’s Privacy
Our Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the Site without appropriate consent where required by law. If you believe a child has provided personal information to us, please contact us at [email protected] so we can review and take appropriate action.
11. Third-Party Links and Services
Our Site may contain links to third-party websites, platforms, or services. We are not responsible for the privacy, security, or data practices of those third parties. We encourage you to review their privacy policies before providing them with personal information.
12. Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, technologies, legal requirements, or operations. When we do, we will update the “Last Updated” date at the top of this page.
14. Contact Us
| Website | thegoodpeoplefarms.com |
| [email protected] |